How to get a MASSIVE increase in YOUR BUSINESS Local SEO / Google Maps Ranking in 24hrs- 2024

Have you ever wondered how some local businesses dominate the Google Maps results (the coveted “three-pack”)? In this powerful video, digital marketing expert from Mindsaw reveals actionable tweaks you can make to your Local SEO strategy that could lead to a massive increase in your Google Maps rankings in as little as 24 hours!. Dedicated to his friend Darren Maran, this video dives straight into practical advice that you can implement immediately to improve your business’s visibility in local searches like “roofer near me”.

Tired of being buried in the search results? This video provides a step-by-step guide to optimizing your Google Business Profile (GBP) and website to attract more local customers. Learn the critical elements that Google looks for when ranking businesses in your area and discover how to make simple changes that can yield significant results – fast!

Explore more on my website: https://mindsaw.com/
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Episode Transcript

Key Takeaways/Summary:

Key Steps to Increase Your Google Maps Ranking in 24 Hours:

Based on the insights shared in this video, here are the key steps you need to take to potentially see a massive increase in your local SEO and Google Maps ranking:

  • Optimize Your Google Business Profile (GBP) Categories:

    • Use the GMB Everywhere Chrome plugin to see your competitors’ GBP categories.
    • Ensure you have selected all relevant GBP categories for your business. For example, if you are “BB Roofing and Contracting Corp,” having both “roofing contractor” and “contractor” as categories is crucial if you want to rank for both keywords.
  • Enhance Your Website’s On-Page SEO:

    • H1 Tag Optimization: Your homepage’s H1 tag should clearly state what you do and where you do it, including relevant keywords and your city name. For “BB Roofing and Contracting Corp” in Staten Island, it should be something like “Top Rated Five-Star Roofing Contractor Staten Island, NY“.
    • Title Tag Optimization: Your website’s title tag should also be optimized with relevant keywords, your location, and potentially ratings or a strong selling point. Instead of just “BB Contracting Corp,” it should be “Roofing Contractor Staten Island – Top Rated 5-Star Google Rated“.
    • H Tag Optimization Throughout the Homepage: All your H tags (H1, H2, etc.) should clearly communicate what you do and where you do it. Avoid generic H tags like “Explore our Services”.
    • Comprehensive Homepage Content: Your homepage needs more content that explicitly mentions your services (e.g., roofing) and your service area (e.g., Staten Island). Look at competitor websites that rank well for inspiration.
    • Strategic Link Placement:
      • Remove the “Home” Link: Your logo typically serves as a home button, so a separate “Home” link as your first navigation item is unnecessary.
      • Prioritize Keyword Pages: Your first set of links should be to your main keyword pages (e.g., “Residential Roofing,” “Metal Roofing,” “Commercial Roofing”).
      • Highlight Service Areas: Your second set of links should be to pages detailing the specific areas you serve (e.g., “Roofing Services in Granville,” “Roofing Services in Richmond Terrace”) instead of a generic “About Us” page.
    • Prominent Phone Number: Ensure your phone number is large and easily visible, ideally on the right-hand side of your website. Include a clear call to action like “Call Today” next to it.
    • Above-the-Fold Forms: If you use contact forms, place them above the fold so they are immediately visible to website visitors. Forms below the fold are often missed.
  • Optimize Your Google Business Profile Updates (Google Posts):

    • Regularly use the “Add update” feature in your GBP to create Google Posts.
    • Focus on your target keywords (e.g., “roofer in Staten Island”) in your posts.
    • Use relevant images in your posts (e.g., pictures of roofs, your service area, your trucks). Avoid irrelevant images.
    • In the post description, mention specific towns, neighborhoods, or landmarks where you’ve completed work (e.g., “Did a roofing job on Willow Avenue next to the 122 Precinct”).
  • Improve Your Google Reviews:

    • Monitor Review Frequency: Check how often your competitors are receiving reviews by sorting them by “newest”. Aim for a similar frequency, ideally during business hours.
    • Encourage Specific Keywords in Reviews: While you can’t tell clients what to say, you can guide them to include relevant keywords (e.g., “fantastic roofing company in Staten Island”), the service they received, and descriptive terms (e.g., “professional,” “affordable”). Generic reviews like “They’re great” are less impactful.
  • Implement “Search, Click, and Engage” Activity:

    • Encourage friends or customers to search for your primary keyword (e.g., “roofer near me”), scroll down to find your business listing, click on it, and then either click on your website or call you.
    • After visiting your website or making a call, they should “X Out” of the search completely.
    • If you are ranking in the fourth, fifth, or sixth position in Google Maps after making the initial optimizations, having one or two people do this “search, click, and engage” activity twice a day during business hours from different devices could significantly boost your ranking within 24 hours. However, if you are much lower in the rankings, the impact may be less immediate.

Take Action Now:

Start implementing these changes today! Begin by analyzing your GBP categories and your website’s on-page SEO elements. Then, develop a strategy for creating consistent and keyword-rich Google Posts and encouraging more specific reviews. Finally, if you’re close to the top of the search results, consider the “search, click, and engage” activity.

By focusing on these key areas, you can take significant steps towards achieving a massive increase in your business’s local SEO and Google Maps ranking in 2024!

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Disclaimer: The information provided in this video is based on the presenter’s experience and observations as of the recording date. SEO landscapes are constantly evolving, and results may vary.

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