How to Outrank (97.5%} of Local Businesses on Google in Less Than 10 Minutes Local SEO 2024

Are you a local business owner dreaming of dominating the Google Maps rankings and leaving your competition in the dust in 2024? Feeling overwhelmed by local SEO and wondering if you can truly stand out without spending a fortune or countless hours? In this video, inspired by the urgent need for local businesses to be found easily by local customers, I’m going to reveal the simplest, most effective way you can start outranking a staggering 97.5% of local businesses on Google Maps in less than 10 minutes! Yes, you heard that right. If you’re ready to unlock a flood of local leads, grow your business, and take care of your family, let’s jump right in!

Video Chapters

  • 0:00 – Introduction: The Easiest Way to Rank in Google Maps (It’s Simpler Than You Think!)
  • 2:50 – Step 1: Optimize Your Website – Tell Google What You Do and Where You Do It
  • 5:50 – Examples of Good vs. Bad Website Navigation and Content for Local SEO
  • 8:41 – Key Website Elements Google Loves: GMB Category, Location Keywords, Tap-to-Call, and Embedded Map
  • 13:43 – The Power of Keyword-Focused Website Links
  • 14:35 – Step 2: Dominate Google Images – Branding Through Visuals
  • 15:11 – Researching Competitor Images for Your GMB Category and Location
  • 16:56 – The Strategy: Consistent Image Posting Across Multiple Platforms (Including a Fiverr Hack!)
  • 19:23 – Step 3: Leverage Grid Reports and Targeted Reviews for Local Ranking Power
  • 19:30 – Understanding SEO Grid Reports: Turning Red to Green
  • 20:10 – The Crucial Role of Your Google Business Profile (GMB) Categories
  • 20:50 – Using Location-Specific, Keyword-Rich Reviews to Boost Local Rank
  • 22:50 – Advanced Tip: Thinking Like a Press Release for Off-Page Optimization
  • 26:00 – Quickly Checking and Filling Out Your Google Business Profile

Explore more on my website: https://mindsaw.com/
Check out my channel: https://www.youtube.com/@Mindsaw

Episode Transcript

  • 1:24 – The Goal: More Leads and Business Growth: The video aims to show you the simplest and easiest way to rank in Google Maps yourself, helping you get more leads, more calls, and grow your business so you can take care of your family.
  • 2:08 – Focus on Local Businesses: This video is for businesses that need to be found locally, where customers drive to them or they drive to the customer, not for worldwide or nationwide product sales.
  • 3:52 – Website Must-Haves: What You Do and Where: To be found in the Google three-pack, your website needs to tell Google where you’re located and what you do.
  • 8:41 – Prioritize Primary GMB Category and Location: A website designed to rank locally should clearly state the certified electrician (or your primary GMB category) and the location (e.g., Marata, Georgia) prominently.
  • 9:13 – Use Keywords in Website Content: Incorporate keywords related to your service and location throughout your website content, including in FAQs. For an electrician in Marata, mentioning “electrician” and “Marata” frequently is beneficial. Also, include the county name (e.g., Cobb County) and nicknames of the town.
  • 10:05 – Create “Areas We Serve” Pages: To rank in specific nearby towns (within 10-15 miles of your GMB location), create dedicated “Areas We Serve” pages on your website mentioning those towns.
  • 11:35 – Embed the Google Business Profile Map: Embed the Google Business Profile (GMB) map on your website, as this map includes your reviews.
  • 12:18 – Prominent Tap-to-Call Button: Ensure your phone number is easily accessible, especially on mobile, with tap-to-call buttons throughout your website.
  • 13:24 – Keyword-Focused Navigation Links: The first set of links in your website’s navigation should be the keyword pages you are trying to rank for, not generic pages like “Home” or “About Us”.
  • 14:35 – Research Competitor Images: To understand what types of images Google finds relevant for your business type in your location + your GMB category (e.g., Chattanooga electrician) in Google Images and see what others are using. Use similar types of pictures on your website.
  • 16:56 – Consistent Social Media Posting of Images: Post your website images across various social media platforms like Google, YouTube, Facebook, Instagram, LinkedIn, Twitter, Pinterest, and Tumblr to help Google recognize your brand through images.
  • 18:19 – Utilizing Fiverr for Image Distribution: Use services like Fiverr to post your images on other websites (like Tumblers, Bloggers, Wix websites) to increase their visibility and show Google they are popular.
  • 19:33 – The Importance of SEO Grid Reports: Run a grid report to see where your business is ranking locally for your target keywords. Red dots indicate areas where you are not ranking well.
  • 20:17 – Correct GMB Categories are Crucial: Ensure your Google Business Profile has the correct primary and secondary categories. For example, for an electrician, the primary category should be “electrician”.
  • 21:00 – Location-Based, Keyword-Rich Reviews: To improve ranking in “red” areas on your grid report, get reviews from customers located in those areas. Encourage them to use keywords (like your business name and service) and mention the specific location or nearby landmarks where the service was provided. Reviews should be detailed (100-200 words) and mention the type of work and the technician if possible.
  • 22:52 – Off-Page Optimization with Local Mentions: When doing off-page activities like press releases, Google News articles, or guest posts, mention the specific areas (streets, monuments, points of interest) where you want to rank, especially areas where you are currently not ranking well according to your grid report.
  • 26:05 – Complete Your Google Business Profile: Go through each section of your Google Business Profile and fill out all the information completely and accurately, including service areas.