Local SEO 2024 📱 The Best Way To {GET MORE CALLS} Using Google Maps - Easy to understand

Have you set up your Google Business Profile and want to be found by more customers in Google Maps for multiple search terms? In this video, we’re diving into a simple, step-by-step method to increase your leads and get more calls directly from your Google Business Profile. Learn how to identify the keywords your potential clients are already using to look for businesses like yours and how to optimize your online presence to rank for them in the Google Maps results. If you’re ready to tap into the low-hanging fruit of local SEO and get more calls, this video is for you!

Explore more on my website: https://mindsaw.com/

Check out my channel: https://www.youtube.com/@Mindsaw

Episode Transcript

 

Key Steps to Get More Leads from Your Google Business Profile:

  • Access Your Google Business Profile Performance Metrics: The first step is to go to your Google Business Profile. You can do this by typing your business name into Google and clicking on “Performance”. Make sure you are logged in with the same email address you used to create the profile.
  • Identify Important Keywords: In the “Performance” section, scroll down to find the keywords that your clients are already using to find you. These are crucial because customers are actively searching for you using these terms.
  • Check for Google Maps Presence for Your Keywords: Verify if a Google Map appears when you search for these keywords. For example, while a search for “marketing” might not show a map, “internet marketing” might. The goal is to target keywords that already trigger a Google Maps result.
  • Ensure Relevant Google Business Profile Category: Check your Google Business Profile category. To do this, search for the keyword you want to rank for (e.g., “internet marketing”). The Google Business Profile category that appears (e.g., “internet marketing service”) is important.
  • Create Dedicated Service Pages on Your Website: For each important keyword that your customers are searching for and that has a Google Maps presence, create a dedicated service page on your website. For instance, if “internet marketing service” is a key term, create a page titled “Internet Marketing Service” with around 750 to 1000 words of content.
  • Get Keyword-Focused Reviews: Over the next two weeks, aim to get three to five reviews where customers specifically mention the target keyword. For example, a review could say, “I used [Your Business Name] for their internet marketing service and was very happy”.
  • Create Google Business Profile Updates (Posts): For the next two weeks, add three to five posts (updates) to your Google Business Profile that focus on the new keyword (e.g., “internet marketing service”).
  • Use Relevant Images: When creating website pages and Google Business Profile posts for these new keywords, use images that Google associates with that service. Search for the keyword in Google Images to understand the types of visuals Google deems relevant. Avoid irrelevant pictures. You can use services like Fiverr to get relevant images created.
  • Monitor Your Progress with an SEO Grid Program: To effectively track your rankings for these new keywords in the Google Maps three-pack, use an SEO grid program like Local Falcon, Local Dominator.io, Local Viking, or BrightLocal. This is the most reliable way to see if your efforts are paying off.

Why Rank for Multiple Keywords?

Ranking for more keywords in Google Maps is crucial for business growth. By targeting additional relevant terms, you can significantly increase the number of phone calls and leads your business receives. The goal is to consistently increase your leads month over month.

Manage Your Business Through Calls:

Focus on managing your business growth by tracking the number of calls you receive. Aim to increase your call volume by 10-15% each month by ranking for new keywords and potentially expanding your service area using an SEO grid program.

Take Action Now:

Start implementing these easy steps today to begin ranking for more keywords in Google Maps and get more calls for your business!